Chupa Chups just wrapped up its Lolliday 2024 celebration with a spectacular four-day extravaganza at the SM Mall of Asia (MOA) Atrium. The event was filled with exciting games and activities that delighted kids and parents alike, making it a memorable experience for candy lovers of all ages.
The atrium was transformed into a vibrant candy land, complete with whimsical life-sized candies, colorful hot air balloons, and an array of exciting activities. The world’s most iconic lollipop brand, Chupa Chups, brought fun to new heights with this year’s Lolliday celebration.
Adding to the excitement were a series of video clips shared on social media. These clips featured an augmented reality hot air balloon, adorned in Chupa Chups’ signature style, flying over landmarks like People’s Park in Davao, CCLEX in Cebu, and Rizal Park in Manila before landing at the SM Mall of Asia. The buzz generated from these clips built up anticipation for the main event.
This year marked the third anniversary of Lolliday, in partnership with SM Malls, and it did not disappoint. The MOA Atrium was turned into an Instagrammable paradise, with candy installations scattered throughout the venue. Guests could take photos of the featured Chupa Chups candies and share them on social media while participating in various fun activities with their loved ones.
The event featured four main activities:
- Choose to Dance: Participants danced to the beat of lively music.
- Choose to Play: Friends and family enjoyed a variety of fun games.
- Choose the Vibe: Guests played melodic music with provided song sheets.
- Choose to Pose: Attendees struck their best poses at the photobooth, capturing happy moments to remember.
Chupa Chups Lolliday 2024 was indeed a forever fun-filled celebration, bringing joy and excitement to everyone who attended.
For more fun and updates from Chupa Chups, visit chupachups.com and follow their social media pages on Facebook and Instagram.
Details provided in a recent press release.
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