As National Heroes Day approaches, Generika Drugstore is paying tribute to both uniformed and non-uniformed heroes through a special discount program designed to bring a little extra ginhawa to those who serve our communities. Starting August 6, 2024, all active personnel from the Armed Forces of the Philippines (AFP), Philippine National Police (PNP), Bureau of Fire Protection (BFP), Bureau of Jail Management and Penology (BJMP), and the Philippine Coast Guard (PCG) can enjoy a 5% discount on all generic medicines at any Generika Drugstore nationwide.
Generika Drugstore’s new initiative is more than just a discount—it’s a heartfelt gesture of appreciation for the daily sacrifices these individuals make. “Kahit ang kagitingan, kailangan ng ginhawa,” said Gino Guinto, Chief Commercial Officer of Generika Drugstore. “Even valor needs relief. This is our way of taking care of the people who take care of us, recognizing the invaluable sacrifices they make every day.”
The discount program is open to over 500,000 active personnel, offering them savings on essential medicines, including Generika Drugstore’s own house brands like Actimed Quality Generics and Nutrawell Supplements. All they need to do is present their agency ID at any Generika Drugstore. The program will run until February 28, 2025, and aims to support their health and well-being during their service.
For those who benefit from the program, Generika Drugstore also offers additional PLUS services. These include scheduled Libreng Konsulta with partner doctors, free blood pressure monitoring, affordable blood sugar tests, and basic diagnostic services through mobile laboratory partners. Additionally, personnel can sign up for the GeneriKard Loyalty Program, earning points with every purchase and enjoying special discounts at clinics and hospitals within the Healthway Medical Network.
This initiative is part of a broader effort by Ayala Corporation, known for its comprehensive Saludo sa Serbisyo program, which provides housing assistance, financial education, livelihood training, and scholarships for the dependents of uniformed personnel. “The Saludo sa Serbisyo program is one of a kind,” said FSCUPT. Wilberto Rico Neil Kwan Tiu of the BFP. “We appreciate this unique gesture showing that Ayala Corporation recognizes our service to the nation.”
Brigadier General Danilo Benavides from the Philippine Army’s Training and Doctrine Command added, “It’s very heartwarming for us that the private sector appreciates our service to the country and that the Ayala Group looks out for our welfare and basic needs.”
Generika Drugstore’s commitment to supporting heroes underscores the importance of community and well-being. By offering both practical and emotional support, they hope to make a positive difference in the lives of those who keep our nation safe.
For eligible personnel, taking advantage of this discount is simple. Visit any Generika Drugstore with your agency ID to start saving on medicines and access additional health services. This is Generika Drugstore’s way of saying “thank you” and ensuring that ginhawa, or relief, is within reach for those who serve us all.
Details provided in a recent press release.
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