NY-based bartending expert praises the versatility and unique flavor profiles of Tanduay rums

Tanduay rums, known for their wide range of expressions, are receiving high praise from renowned New York-based concept beverage director and bartending veteran, Jeremy Le Blanche. Each Tanduay product offers a distinct and unique flavor profile, making them highly versatile for both sipping and mixing.

Le Blanche, with over 11 years of experience in the bartending industry, has established himself as an expert in his field. Having studied hospitality for five years and obtaining bartending licenses and degrees, Le Blanche’s passion for mixology and culinary arts led him on a journey around the world, constantly seeking new horizons and pushing the boundaries of what’s possible.

Tanduay praised by NY Expert

“For the past 8 years, each of my roles has been an amazing experience. I learned something new every single day. From Switzerland to London and finally New York, my focus has always been on personal growth and setting new goals for myself,” shared Le Blanche. His commitment to innovation and consistency allows him to create immersive sensory experiences through his cocktails, ensuring every customer receives the perfect drink.

New York City, with its dynamic and ever-evolving nature, provides an ideal platform for Le Blanche to showcase his creativity. The city’s vibrant energy fuels his drive to continuously explore and experiment with new flavors and techniques.

When asked about Tanduay’s position among other rum brands, Le Blanche expressed his admiration, describing the product as “very good, very clean.” Currently, his two favorite expressions are the Tanduay Double Rum and Especia Spiced Rum. However, Le Blanche acknowledged the highly competitive rum market, emphasizing the importance of effective marketing to increase awareness and give more people the opportunity to try Tanduay.

Tanduay praised by NY Expert

“It’s all about marketing now to make Tanduay grow in the US, so more people know about it and have the chance to try it,” explained Le Blanche. He emphasized the crucial role of promotion in showcasing the most exceptional cocktails, highlighting that excellence alone is not enough; uniqueness and effective marketing are key to connecting with people.

Le Blanche’s introduction to Tanduay occurred when he connected with Matt Robertson, the brand ambassador for Tanduay in New York, through social media. This encounter sparked an instant camaraderie that has grown stronger over the years. Impressed by the quality of Tanduay’s rums, Le Blanche found it effortless to incorporate them into his cocktails, and the enthusiastic support of the New York team at Tanduay further strengthened his bond with the brand.

“I love that Tanduay is from the Philippines. It grabs people’s attention and makes it easy for me to suggest something new. Once they try one of our Tanduay rum cocktails, they usually want to order another,” Le Blanche added.

Marc Ngo, Tanduay International Business Development Manager and Senior Brand Manager, commended Le Blanche’s endorsement, recognizing it as a testament to Tanduay’s commitment to quality and product research and development. Ngo also praised the craftsmanship and ingenuity of Filipinos, as all Tanduay products are proudly made in the Philippines using the finest sugarcane in the country.

Established in 1854, Tanduay has become an iconic brand in the Philippines, renowned for its exceptional rums. The brand has been consistently recognized with international awards and has dominated the rum category in the country. Tanduay was named the World’s Number 1 Rum for five consecutive years by Drinks International Magazine and has received the prestigious “Brand of the Year” award for seven consecutive years.

For more information about Tanduay and its range of products, please visit www.tanduay.com.

Savoring the moment at Sabor Bar de Vinos, Novotel Manila

Nestled amidst the hustle and bustle of Cubao is Novotel Manila Araneta Center’s newest restaurant concept – Sabor Bar de Vinos – a welcome haven for the urban denizens seeking some respite from the daily grind.

My fellow foodies and I were warmly welcomed by Novotel’s staff and its digital marketing manager Angela Silvestre, who told us more about Sabor, as well as made recommendations for our highly anticipated repast (all were good calls, by the way).

This newly opened wine bar boasts of warm and colorful Spanish-inspired interiors, a highly Instagrammable outdoor sitting area which also serves as a venue for live musical performances, an extensive wine collection and masterfully prepared tapas. All of these elements help the bar’s patrons to #SABORthemoment.

Sabor Bar de Vinos, Novotel

Sabor Bar de Vinos, Novotel

Sabor Bar de Vinos, Novotel

Sabor Bar de Vinos, Novotel

Its name Sabor translates to “flavor,” a philosophy made apparent with the elegant serving of its delectable sangria and tapas offerings.

Sangria is an alcoholic drink that originated from Spain. Technically a variation of the fruit punch, it consists of red wine mixed with chopped fruits and sweetened with sugar water and fruit juice.

Sabor has three signature sangria concoctions created by its expert mixologists. These drinks are priced at Php360 for a 250ml glass, Php900 for a 450ml half carafe and Php1,200 for a 750ml whole carafe.

Sabor Bar de Vinos, Novotel

The Sangria de Rosa, for instance, is a mixture of rose wine, tequila, pureed guava, strawberry syrup, the juices of pineapple and lime, and as well as mint leaves.

Sabor Bar de Vinos, Novotel

The Sangria Blanco, on the other hand, is made of Savignon blanc, vodka, the juices of lime, apple and lychee, and basil leaves.

Sabor Bar de Vinos, Novotel

Lastly, the Fortress Sangria combines red wine, brandy, grenadine, the juices of orange, lemon and lime, cinnamon and lemonade.

Lightweights like me, take heart! You do have the option to request the bar staff for virgin versions of your chosen drinks. That way, you can enjoy all the fruity flavors without the alcohol.  (Plus, better for you if you’re driving afterwards.  Remember, don’t drink and drive.)

Sabor Bar de Vinos, Novotel

Sabor Bar de Vinos, Novotel

Feeling a little adventurous? Try mixing your own sangria from the mixing station beside the bar. Some of our group did and while the results of their efforts ranged from delish to disquieting (and oh, the names we came up with for those concoctions!), the experience of mixing your own drink (or watching someone else make the attempt) is not to be missed.

We enjoyed our drinks together with the tapas, small servings of tasty Spanish cuisine, expertly prepared by Sabor’s own chefs  Josh Mara  and Glenn Estrella which include:

Smoked Salmon Roulade (Php350) – A scrumptious roll of made of dill, cream cheese and sun-dried tomato with capaers – mandarin sauce wrapped in homemade smoked salmon.

Sabor Bar de Vinos, Novotel

Mushroom Croquette (Php350) – A mixture of finely chopped Porcini, Portobello and Button mushrooms, covered with a crunchy layer of breadcrumbs and accompanied by a blue cheese sauce.

Sabor Bar de Vinos, Novotel

Beetroot Arancini (Php350) – Crunchy crumb-crusted balls stuffed with marinated beetroot (hence the pink color of the filling) accompanied by goat cheese fondue.

Galician Empanada (Php350) – Galician style empanada stuffed with marinated chicken and herbs.

Sabor Bar de Vinos, Novotel

Sauteed Chorizo in Red Wine (Php350) – Sliced Spanish chorizo sauteed in red wine, herbs and red onion, served rosemary focaccia.

Gambas al Ajillo (Php350) – Delectable shrimps served in a Spanish style sauce flavored with lemon, paprika, olive oil, white wine, parsley and chili flakes, then served with tomato focaccia.

Sabor Bar de Vinos, Novotel

Selection of Cheese (Php690) – An assortment of cheese accompanied by crackers, nuts, Taggiasca olives and radish. Here’s a tip: After tasting the cheese, a bit of the sangria jelly can help freshen the palate.

Sabor Bar de Vinos, Novotel

Bitter Ballen aka Dutch Meatballs (Php350) – A mixture of veal, chopped parsley and onion covered in bread crumbs and served with mustard.

Tiramisu the Classic Way (Php250) – Amaretto-flavored mascarpone cheese layered with coffee-soaked lady fingers and topped with cocoa powder, a fitting cap to the meal!

Sabor Bar de Vinos, Novotel

Sabor’s tapas are varied with complex flavors and well-presented with a continental flair but can still be appreciated by those with a decidedly Pinoy palate. For instance, some guests do request for rice to go with their flavorful chorizos or gambas dishes (to take full advantage of those flavorful sauces and drippings), and who’s to say that it’s wrong to enjoy your food that way?

Sabor Bar de Vinos, Novotel

The combination of the wine and food served turned our group from a bunch of relative strangers into a fun and boisterous crowd by the night’s end which just goes to show how good food, good drinks and good company make for a great time.

Sabor Bar de Vinos is located at the Ground Floor of Novotel Manila Araneta Center in Cubao, Quezon City.  It is open from 5pm to 2am, Tuesdays to Saturdays.  For reservations and inquiries, call + 63 2 990 7888.

Disclosure: Together with other foodies and bloggers, I was invited to attend a food and wine-tasting at this wine bar. All the food and beverage items mentioned here were served to allow us to sample the fare and were not paid for by the attendees, including myself.