Chowking re-introduces a #DeliciouslyDifferentChicken

Chowking, the Philippines’ top Chinese quick-service restaurant, has redefined the fried chicken experience with their deliciously different Chinese-Style Fried Chicken. Recently, it revealed this delightfully flavorful fried chicken at a mystery pop-up event recently held at Capital Commons, Pasig, leaving attendees eagerly savoring a delectable surprise.

Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken

A Taste Test Adventure

Curiosity piqued, regular customers and casual passersby were invited to participate in a blind taste test. Unaware of the source, they indulged in unbranded fried chicken, and their genuine reactions were captured. Little did they know, this delectable delight hailed from none other than Chowking.

Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken

The Taste that Speaks Volumes

Their reactions were unanimous and spoke volumes about the unique appeal of Chowking’s Chinese-Style Fried Chicken. The satisfying crunch that accompanied the first bite set the stage for a flavorful journey, leaving taste buds tingling until the last bite. The consensus was clear – the chicken was bursting with authentic Chinese flavors and spices, making it truly #DeliciouslyDifferentChicken.

Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken

Where to Savor the Difference

To embark on your own flavorful journey and savor the #DeliciouslyDifferentChicken, head to a Chowking branch near you. Whether you prefer dining in or enjoying it in the comfort of your home, Chowking offers multiple options, including Take-Out, Drive-Thru, and delivery through chowkingdelivery.com or the Chowking App.

Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken

Share Your Deliciously Different Adventure

Don’t miss the chance to share your delightful experiences online and let the world know what sets Chowking’s Chinese-Style Fried Chicken apart. Join the conversation and spread the word about this unique twist on a beloved classic. Discover the difference and revel in the delightful taste of Chowking’s Chinese-Style Fried Chicken today!

Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken
Chowking Chinese-Style Fried Chicken

Stay updated on Chowking’s menu and offers by following it on Instagram, Facebook, Twitter, and TikTok.

Details provided in a recent press release.

Jodi Sta. Maria and son join Chowking as ambassadors for the new and improved Chicken Lauriat

Got appetite to spare? A lauriat may just be the thing.

A lauriat typically consists of several Chinese dishes served together in a large, communal table, often enjoyed in large groups. The term originated from the Chinese word “lao diat,” which means “celebration of life.” This Chinese banquet-style meal is a favorite among Filipinos because it is often associated with special occasions and celebrations, such as birthdays and weddings. It is a shared dining experience that brings families and friends together over a delicious and satisfying meal.

Chowking Chicken Lauriat
Chowking Chicken Lauriat
Chowking Chicken Lauriat
Chowking Chicken Lauriat

But for people with monster-sized cravings fit for a lauriat, Chowking has something for you.

An elevated Chinese Sarap Chicken meal

Chowking, the number 1 Chinese fast-food chain in the country, recently introduced its Mas Pinasarap na Chowking Chinese-Style Chicken Lauriat. While this menu item still features six of the chain’s bestsellers, namely the Chinese-style Fried Chicken, Egg Fried Rice, Buchi, Siomai, Chicharap, and Pancit Canton, significant improvements have been done to the Chinese Style Fried Chicken, now with a more sarap-saya flavor thanks to a special blend of spices and seasonings, and the Pancit Canton which is now made with fresh egg noodles.

Chowking Chicken Lauriat
Chowking Chicken Lauriat
Chowking Chicken Lauriat
Chowking Chicken Lauriat

“The Chowking Lauriat is a true fan favorite, loved by Filipinos across the country. As delicious as it is, we believe that there’s always room for improvement,” said Fran Leveriza-Maralit, Chowking Brand Director. “Whether you’re dining in or eating at home, on your own or sharing with loved ones, our mas Pinasarap na Chinese-Style Fried Chicken Lauriat is part of our commitment to creating Chinese-sarap experiences with each meal we serve.”

New mother-and-son endorsers join the fold

Adding to the excitement is Chowking’s new celebrity ambassadors, Jodi Sta. Maria, and her son, Thirdy Lacson. The award-winning actress shares her love for Chowking and her favorite dishes, which include the Chinese-Style Chicken Lauriat. Jodi, who is known for her work in the entertainment industry including well-loved movies and teleseryes that shaped Pinoy pop culture, is a perfect fit for Chowking’s brand as they continue to elevate their offerings.

Chowking Chicken Lauriat
Chowking Chicken Lauriat
Chowking Chicken Lauriat
Chowking Chicken Lauriat

Ako po ay napakasaya at sobrang nae-excite na maging parte ng Chowking family,” the actress said. “I’m just so proud today to unveil my first campaign with Chowking, syempre po sa paborito kong mas pinasarap na Chowking Lauriat.”

About Chowking

The Chowking Food Corporation is a wholly-owned subsidiary of Jollibee Foods Corporation. It combines two distinct restaurant personalities – the traditional Chinese restaurant and the western-style fastfood restaurant – to become a strong and recognizable leader in the Philippines’ highly competitive fastfood industry.

To know more about its menu and offers, follow Chowking on Facebook and Instagram.