How Forcing Employees Back to the Office Undermines the Green Revolution Sparked by COVID-19

The COVID-19 pandemic was a disruptive force, reshaping lives and industries across the globe. Yet, amid the challenges, it also triggered an unintended green revolution—an opportunity to rethink our approach to sustainability. As lockdowns and restrictions led to a dramatic reduction in pollution, carbon emissions, and waste, many began to realize that a more sustainable future was possible. However, the push to return employees to the office threatens to undo these environmental gains.

It is evident that forcing people back into traditional office environments contradicts the progress made during the pandemic, undermining the green movement that began when the world paused.

The Environmental Gains of Remote Work

One of the most visible and immediate effects of the pandemic was the sudden and significant drop in carbon emissions. With businesses shifting to remote work, the world saw fewer cars on the road, reduced flights, and closed offices—all contributing to cleaner air and less environmental strain. In the United States alone, remote work in 2020 saved an estimated 50 million metric tons of CO₂ emissions, demonstrating just how impactful a shift in work patterns could be on the environment.

Beyond emissions, the decrease in office activity led to reduced waste. With fewer people in the office, there was less disposable packaging, fewer paper products, and less overall resource consumption. Companies even started reconsidering the need for large office spaces, reducing the overall energy footprint of office buildings.

At home, remote work also spurred more sustainable habits. Many workers invested in energy-efficient home offices, from LED lighting to eco-friendly furniture. For the first time, people were thinking about their environmental impact in the context of their workspaces—a shift that could have long-lasting effects on consumer behavior.

The Case Against Forcing a Return to the Office

Despite these clear environmental benefits, the movement to bring employees back to the office is gaining momentum. This push risks undoing the green revolution sparked by the pandemic. Commuting, business travel, and the energy consumption of office buildings are major contributors to global carbon emissions. Forcing workers back to offices increases these environmental impacts, leading to higher CO₂ emissions, more waste, and greater resource use.

This shift back to office work not only reverses environmental progress but also reflects a regressive stance in the fight against climate change. While some argue that in-person collaboration is necessary for innovation, many of the environmental costs associated with office life can be avoided with continued flexible work arrangements. Additionally, the inefficiencies of large office spaces, particularly in urban areas, exacerbate energy consumption and increase the need for nonrenewable resources.

Many employees have shown a preference for hybrid or fully remote work, not just for personal convenience but also because these models align with their growing desire to support environmentally conscious practices. By insisting on a return to the office, companies risk alienating their workforce, ignoring both the environmental and cultural shifts that have taken place over the past few years.

Remote Work as a Catalyst for a Sustainable Future

The environmental benefits of remote work are not temporary; they offer long-term potential for meaningful change. The pandemic demonstrated that when human activity is scaled back, ecosystems can recover, air and water quality can improve, and carbon emissions can decline. This period of environmental respite proved that significant reductions in pollution and waste are possible—if only we prioritize sustainability over convenience.

Instead of returning to the old office-centric model, businesses have an opportunity to integrate hybrid and remote work as a permanent solution. Not only can these models maintain the environmental benefits, but they can also reduce the need for office infrastructure, decreasing the demand for energy and resources. For companies, remote work can lead to lower operating costs and increased employee satisfaction, offering both economic and environmental advantages.

Furthermore, businesses that embrace flexible work models can bolster their reputation as sustainability leaders. In an era where corporate responsibility is increasingly scrutinized, maintaining green practices can attract consumers and talent who prioritize eco-consciousness. In this regard, remote work isn’t just a response to the pandemic—it’s an investment in the future of both businesses and the planet.

The green revolution sparked by COVID-19 demonstrated what is possible when human activity slows down and aligns with the planet’s needs. The reduction in carbon emissions, waste, and pollution was not a fluke—it was the result of rethinking how we live and work. Forcing employees to return to the office is a step backward, undoing the progress made during the pandemic and exacerbating the environmental crisis.

The challenge now is to make these environmental improvements permanent. Businesses should embrace hybrid or remote work models, which not only benefit the planet but also improve employee well-being and satisfaction. In doing so, they can contribute to a more sustainable future, ensuring that the green revolution sparked by the pandemic doesn’t end when offices reopen.

Policymakers, business leaders, and employees alike must recognize that the future of work can—and should—be green. It’s time to embrace the lessons of the pandemic and build a more sustainable world for generations to come.

Lingap LEADS Foundation champions plight of Pinoy farmers

For a country with such an intense appreciation (and appetite!) for food, it seems like the Philippines has not given enough priority to the people who grow it.

Clearly, the plight of Filipino farmers needs to be addressed.

Dire outlook for agricultural sector

According to 2021 data released by the Philippine Statistics Authority (PSA), farmers and fisherfolk remain the poorest among the population. Belonging to the bottom 50% earners in the country, many farmers number among the nearly 20 million Filipinos living in extreme poverty.

And they are dwindling. 

A separate report shows that the average age of Filipino farmers is now 57, up from 44 in 1971. Pretty soon, they will age out of the occupation with no one to take their place, not even their children. Rice farmers discourage their kids from pursuing farming as a career, holding the opinion that rice farming is physically tiring and not economically rewarding.

Lingap LEADS Foundation
Lingap LEADS Foundation
Lingap LEADS Foundation
Lingap LEADS Foundation

It is not surprising then that the Philippines had the highest number of moderately or severely food-insecure in Southeast Asia, with nearly 51 million Filipinos faced moderate or severe food insecurity in 2020 to 2022.

To counter these dire outlooks, the farming sector needs to be fully supported and empowered, equipped with knowledge and resources to survive and thrive amidst the challenges it continues to face.

Respect-driven initiatives for Filipino farmers

Lingap LEADS Foundation, Inc., the social development arm of the Leads Group of Companies, serves as the country’s premier advocate for the occupational health and safety for farmers. It seeks to rekindle the recognition of the crucial role that farmers play and to invest in their overall well-being.

The ten-person Lingap LEADS team led by Executive Director Dr. Angelique Malveda seeks to redefine Filipino farmers are visionary leaders. It shifted its initiatives from being based on charity and dole-outs to being rooted in respect, through initiatives that empower farmers and provide them with sustainable support.

Lingap LEADS Foundation
Lingap LEADS Foundation
Lingap LEADS Foundation
Lingap LEADS Foundation

To address the multi-faceted needs of farmers, Lingap LEADS focuses its efforts towards the following:

  • Lingap-Kasaka: Programs that promote the livelihood, health and welfare of farmers
  • Lingap Kapatid: Programs that assist people in need through collaborations with other foundations
  • Lingap Kapamilya: Programs in conjunction with the workforce and affiliated entities of its parent company

Stepping into farmers’ shoes

The hardships of rice planting are immortalized in the folk song “Magtanim ay ‘di Biro,” citing how farmers spend the day doing back-breaking work with almost no rest.

During its recent launch event for Harvesting Reverence, the foundation facilitated a unique and memorable way for my fellow bloggers and myself to truly appreciate the travails of local farmers: a hands-on rice planting experience!

Lingap LEADS Foundation
Me with my fellow bloggers
Lingap LEADS Foundation
On my way to my hands-on rice planting experience
Lingap LEADS Foundation
“Magtanim ay di’biro!”
Lingap LEADS Foundation

Yep, I rolled up my sleeves, got down to the field and planted rice stalks on the muddy ground. Definitely, my ten minutes of stomping in the mud – equipped with my salakot and protective gear – are nothing compared to the long and exhausting hours that farmers expend in growing food. 

It was quite a humbling and eye-opening experience and it brought to mind the need to support and uplift Filipino farmers.

Paving the way towards sustainability

Lingap LEADS also introduced its programs geared towards supporting four priorityamong the 17 Sustainable Development Goals (SDGs) espoused by the United Nations (UN):

  • SDG#3 Good Health and Well-being (Lingap Kalusugan). Programs on health education, health care and health financing to promote farm occupational health and safety such as Lingap Lakbay Kalusugan that delivers free diagnostic test packages to underserved communities.
  • SDG#4 Quality Education (Lingap Kinabukasan). Programs that fuel the pursuit of knowledge that leads to a brighter future such as the Angat Pinoy Scholarship Program that helps farmers’ children and other students to continue their education.
  • SDG#8 Decent Work and Economic Growth (Lingap Kabuhayan). Programs that empower farmers through sustainable livelihood opportunities through respect-driven initiatives that uplift their economic well-being for long term prosperity. This includes Social EnterRICE which provides independent rice farmers with free access to Leads Agriventure’s premium Jackpot rice seeds, buys the harvest at above market price and funnels profits from sales of Jackpot rice into more programs that elevates the farmers.
  • SDG#13 Climate Action (Lingap Kalikasan). Programs that promote the best environmental conservation practices in the Leads Group worksites and the communities it serves. These include Planet CPR‘s sustainable plastic waste management drive that upcycles plastic bottles.
Lingap LEADS Foundation
Lingap LEADS Executive Director Dr Angelique Malveda
Lingap LEADS Foundation
Lingap LEADS Marketing Director Connie Valera
Lingap LEADS Foundation
Mother Earth Foundation PH Executive Director Germaine de Runa introduces priority Social Development Goals (SDGs)
Lingap LEADS Foundation
Radyo CSR Executive Producer and Co-Anchor Max Ventura lauded the LEADS Group for its Corporate Social Responsibility (CSR) initiatives

We depend so much on Filipino farmers to keep our citizens fed while still ensuring that our natural resources are maintained and cultivated for future generations.

It’s about time that they receive – not just our support and appreciation- but also our respect in return, right?

Thank you to Lingap LEADS Foundation for inviting me to its launch event!

For more information on Lingap LEADS Foundation and how you can support its programs, follow it on Facebook, call +63 917 1546247 or email partnership@lingapleads.org.

Mangha-Likha Exhibit: Redefining Art with Unconventional Materials

In the realm of art, innovation knows no boundaries. It’s a place where creativity flourishes, where the ordinary is transformed into the extraordinary, and where artists dare to break free from traditional norms. The Mangha-Likha exhibit, recently held at the Gateway Gallery, is a testament to this artistic audacity. It became a world where Filipino artists have defied art conventions by crafting mesmerizing artworks from unconventional materials.

The Birth of Mangha-Likha

Mangha-Likha was not born overnight; it sprouted from a visionary mind. Gari Apolonio, the Museum Curator of Gateway Gallery, envisioned a national art competition that would challenge artists to push the boundaries of their creativity. Yet, this competition morphed into something more significant. With the support of the National Commission for Culture and the Arts (NCCA), the exhibit “Mangha-Likha: Defying Art Conventions” became a reality. This group exhibition became a platform for a select group of Filipino artists who refuse to be bound by traditional gallery norms.

Unconventional Artists and Their Materials

The heart and soul of Mangha-Likha reside in its artists, each wielding their unique materials and techniques, as well as infused their art with unconventional charm:

  1. Tess Ureta Aligaen – A needlework artist, Tess uses various fabrics and intricate embroidery techniques. Her artworks are alive with vibrant patterns and colors, revealing her passionate craftsmanship.
  2. Gilbert Calderon Angeles – Gilbert’s canvas is a collection of ground shampoo sachets, as he creates eco-paintings using plastic laminates. His pieces not only captivate the eyes but also deliver an essential message on environmental awareness.
  3. Percival Denolo – Known as the mud artist, Percival has garnered national acclaim with his unique mud shadow artworks. With mud collected from a termite mound in his backyard, he transforms an unusual medium into captivating monochromatic paintings.
  4. Mai Pimentel De Dios – A cancer survivor, Mai found healing in art. She uses discarded palochina as her canvas, creating striking surrealist paintings that beautifully capture emotions and tell stories.
  5. Sasha Garcia – Sasha’s art is all about thread. She meticulously stitches her life onto repurposed fabric, delivering art that advocates wellness, peace, and care for the environment.
  6. Jordan Bulanit Mang-Osan – Jordan hails from the Cordillera region and uses solar art to celebrate his indigenous culture. He harnesses the sun’s power to create culture-based images, an extraordinary technique that’s deeply rooted in tradition.
  7. Marvel Obemio – With a focus on recycling, Marvel creates intricate pieces from upcycled pull tabs and discarded plastics. He believes in reducing waste while producing art that’s both engaging and eco-friendly.
  8. Noel Quidlat – Noel’s claim to fame is his three-dimensional portraits crafted from masking tape and backlight. He initially shared his time-lapse videos on social media, instantly attracting a massive fan base.

Mangha-Likha’s Message

At its core, Mangha-Likha is about redefining what art can be. It challenges the established norms and blurs the lines between the conventional and the unconventional. As a collective, the exhibit conveys a powerful message, one that resonates with themes of sustainability, inclusivity, equality, and ecological balance. It promotes values like courage, resilience, determination, resourcefulness, and originality.

The Exhibition and Its Impact

The exhibition opened with a gathering of esteemed guests, including Prof. Felipe de Leon, former Chairman of the NCCA, Tess Rayos del Sol, Head of the National Committee on Art Galleries under NCCA, and Christine Diane Romero, Executive Director of the J. Amado Araneta Foundation (JAAF). Their presence underscored the importance of Mangha-Likha and its role in the ever-evolving art scene.

The exhibit was a testament to the commitment of JAAF, which extended its support to make this endeavor a reality. Notably, the exhibit’s reach goes beyond its physical presence. It includes a published catalog and a captivating video tour available on the Gateway Gallery YouTube Channel.

The Mangha-Likha exhibit reminds us that art isn’t confined to a traditional box. Instead, it’s a dynamic force that challenges societal norms and pushes the boundaries of creativity. In today’s art world, where innovation knows no bounds, the work of these artists is a breath of fresh air. Their unconventional materials and techniques bring an exciting and contemporary perspective to the realm of art. It’s a testament to the power of art in challenging and transforming society, promoting a message of inclusivity, sustainability, and equality.

Details provided in a recent press release.

Frotea Rebrands to Become the Philippines’ Favorite Milktea Dessert Brand

Frotea, the much-loved milk tea brand hailing from Palawan, is not just a delightful beverage; it’s a whole experience. The brand has embarked on an exciting rebranding journey to position itself as the Philippines’ leading “Milktea Dessert Brand,” promising a taste of “Summer in Every Cup.” Since its humble beginnings in 2012, Frotea has come a long way, expanding its horizons beyond Palawan to places like Batangas, Laguna, Bataan, and South Cotabato. With 23 branches across Luzon and Visayas, Frotea is on a mission to win the hearts of Filipinos and secure its spot as the number one milktea dessert brand in the nation.

The Evolution: From Froyo + Milktea to “Summer in Every Cup”

Frotea has undergone a sweet transformation, transitioning from its original tagline of “Froyo + Milktea” with the phrase “For You and Me,” to its current captivating identity as the country’s premier ‘Milktea Dessert Brand.’ The rebranding was fueled by a dedication to innovation, aligning the brand with evolving trends, consumer preferences, and the spirit of the times. Ana Lustre-Malijan, the visionary founder and owner of Frotea, emphasized its commitment to understanding and adapting to shifting consumer tastes, engaging in surveys and extensive product testing to keep its offerings in sync with what the customers desire.

Tailoring Taste: A Menu for Every Filipino Palate

At the core of Frotea’s rebranding mission is a pledge to cater to Filipino tastes. In its eleven years of success, Frotea has meticulously curated a menu that resonates with diverse palates. From classic flavors to seasonal delights, they offer a variety that is a testament to its understanding that preferences change and evolve. Regular consumer surveys and product testing are part of Frotea’s efforts to stay ahead of these changes, ensuring that its menu always aligns with the latest trends and consumer desires.

New Horizons: Expanding and Innovating

To commemorate its eleventh anniversary and rebranding, Frotea has introduced three exciting menu additions: Dark Chocolate Ice Cream, Panda Ice Cream, and Fish Waffles. These delightful treats go beyond the traditional milktea offerings, keeping Frotea at the forefront of the game. Frotea’s commitment to innovation means that itsmenu is always evolving, featuring new flavors that reflect trends and consumer preferences.

Spreading Sweetness Nationwide: Future Plans for Growth

Frotea has recognized the vast potential in reaching various regions and demographics across the Philippines. By studying market trends and consumer preferences, the brand has identified strategic areas for growth and expansion. Frotea aims to establish new branches in bustling metropolitan cities and smaller towns, ensuring that the delightful taste of Frotea desserts is easily accessible to people across the nation.

A Sweet Promise: Better in Taste, Service, and Connection

For Ana Lustre-Malijan, the rebranding of Frotea represents not just a claim to the top spot but an aspiration to be better—better in taste, service, and in connecting with the hearts of Filipinos nationwide. By venturing into new markets, adapting to local tastes, and maintaining a steadfast focus on quality and sustainability, Frotea is well on its way to being the undisputed number one milktea brand in the country.

Frotea embraces this rebranding journey with enthusiasm and a promise to continue delighting, surprising, and inspiring customers all over the Philippines. Stay updated on Frotea’s products, branches, and upcoming events by visiting its official website and following it on Facebook and Instagram.

About Frotea: A Taste of Paradise in Every Sip

Frotea has been enchanting taste buds since 2012 with its irresistibly delicious milk tea drinks and fruit juices crafted using authentic ingredients from Taiwan. Founded in Puerto Princesa, Palawan, this rapidly expanding brand now boasts 23 branches across Luzon and Visayas, bringing a little piece of paradise to every cup.

Details and image provided in a recent press release.

Red Horse Beer a rising star in the inaugural Kantar BrandZ Top 30 Southeast Asian Brands report

The Kantar BrandZ Top 30 Southeast Asian Brands report has just been released, and there’s exciting news for the Philippines – San Miguel Brewery’s Red Horse has been ranked among the most powerful brands in the entire region! This prestigious ranking covers six Southeast Asian countries, including Vietnam, Thailand, Indonesia, Malaysia, the Philippines, and Singapore. Whether you’re a beer enthusiast, tech lover, or retail connoisseur, this report has something for everyone looking to explore the best brands that Southeast Asia has to offer.

A Powerful Lineup of Brands

Southeast Asia boasts an impressive lineup of brands across various industries. Financial Services and Telecom Providers dominate the list, making up two-thirds of all the brands in the region. Notably, Indonesia’s Bank Central Asia (BCA) takes the crown as the most powerful brand. Telecom Providers are also well-represented, with nine brands securing their place on the list, followed closely by Retail and Travel Services.

But what sets Red Horse apart from the competition? Not only does it proudly represent the Philippines as the only local brand in the top 30, but it also stands out as the top beer brand in the country. Cheers to that!

Demand Power: Connecting with Local Consumers

One of the critical factors driving the success of Southeast Asian brands is their unmatched Demand Power. This measure, developed by Kantar BrandZ, evaluates a brand’s ability to connect with consumers and influence their purchasing decisions. Among all the markets with a Kantar BrandZ ranking, Southeast Asian brands have proven to be the most adept at sparking consumer interest and loyalty.

Katie McClintock, Managing Director of Southeast Asia at Kantar, attributes the region’s leading brands’ success to their adaptability and responsiveness to ever-changing consumer needs. With such a diverse and rapidly growing market, the Top 30 brands have mastered the art of staying relevant. If they can extend their local strengths to other Asian and global markets, the potential for significant growth is enormous.

The Power of Purpose in the Philippines

In the Philippines, top brands have mastered the art of delivering brand purpose effectively. This approach has cultivated deep trust and emotional connections with consumers. Soumya Saklani, Managing Director of the Philippines at Kantar, emphasizes that beyond traditional trust built on expertise, Philippine brands now prioritize making positive changes and improving the world in ways that resonate with consumers.

As we emerge from the pandemic, consumers’ newly acquired habits are here to stay. Thus, it’s essential for brands to seamlessly integrate into their daily lives and anticipate their needs. Despite the challenging economic landscape, consumers are willing to pay for brands that lead the way in meeting their expectations.

Trending Insights from the Top 30 Brands

The Kantar BrandZ report reveals several fascinating trends among Southeast Asia’s most valuable brands:

  • Trust Matters: Southeast Asia’s brands are the second most trusted in the world, and Indomie leads the pack in the Top 30, delighting consumers with familiar tastes loved for generations.
  • Relevance is Key: Brands perceived as fitting well into everyday life enjoy almost double the Demand Power compared to their less relevant peers. Malaysia’s Grab platform shines as the most relevant, offering a comprehensive range of services that cater to daily needs.
  • Sustainability as a Driver: Consumers are increasingly expecting businesses to take a leading role in addressing environmental and social issues. Brands with outstanding sustainability credentials have a significant advantage in the market.

Discovering Southeast Asia’s Finest Brands

The inaugural Kantar BrandZ Top 30 Southeast Asian Brands ranking provides a comprehensive analysis of the region’s most powerful brands. The report delves deep into brand value, financial performance, and consumer perceptions. If you’re curious to explore the brands shaping Southeast Asia’s future, the full report is now available at Kantar’s website.

About Kantar BrandZ and Kantar

Kantar BrandZ is the gold standard when it comes to assessing brand value and the impact brands have on business performance. Utilizing financial data and extensive brand equity research, Kantar’s annual global and local brand valuation rankings provide invaluable insights to business leaders worldwide. With interviews from a whopping 4.2 million consumers and data from 21,000 brands across 54 markets, BrandZ empowers businesses to build stronger connections with their audience. To learn more about Kantar BrandZ, visit their website here.

Kantar is the world’s leading marketing data and analytics business, a trusted partner to top companies worldwide. By combining meaningful attitudinal and behavioral data with advanced analytics, Kantar uncovers the intricacies of how people think and act. Armed with this knowledge, they help clients shape effective marketing strategies that lead to a successful future. For more about Kantar, click here.

So, fellow travelers, embrace the power of brands and embark on unforgettable journeys with Red Horse and the other remarkable Southeast Asian brands that have captivated the hearts of consumers across the region! Cheers to a world of experiences waiting to be discovered!

Details provided in a recent press release.

Sun Life: Empowering Advisors, Promoting Sustainability, and Making a Difference in Communities

Sun Life, a leading financial services company, has been making significant strides in various areas, from empowering its advisors to promoting sustainability and making a positive impact in communities. Through a series of recent accomplishments, Sun Life has showcased its commitment to excellence, innovation, and social responsibility.

Empowering Advisors for Success

Over 200 Sun Life Advisors Conferred with Wealth Planner Designations by Wealth Management Center

Sun Life Corporate News

Sun Life’s dedication to empowering its advisors and providing them with the necessary skills and knowledge is exemplified by the recent conferment of Associate Wealth Planner and Certified Wealth Planner designations to over 200 advisors. Through a comprehensive learning program in partnership with the Wealth Management Center (WMC), Sun Life advisors received extensive training in life insurance planning, investment planning, risk management, healthcare, and estate planning. The program emphasized the practical application of knowledge through discussions centered around real-life cases and examinations after each module. By upskilling its advisors, especially those specializing in high-net-worth business, Sun Life ensures that its clients receive expert guidance and exceptional service.

Promoting Financial Security and Sustainability

RCBC Diskartech relaunches voucher promo for availing Sun Life Grepa insurance

Sun Life Corporate News

In collaboration with RCBC Diskartech, Sun Life is driving accessibility and affordability in life insurance by offering shopping vouchers to new and existing Diskartech users who avail of Sun Life Grepa insurance products. This promo encourages more Filipinos to protect their financial future while providing them with convenient rewards. By combining the power of technology and insurance, Sun Life aims to make life protection packages easily attainable and manageable for individuals and their families. Through this initiative, Sun Life promotes financial security while fostering a culture of inclusivity and innovation.

Investing in a Sustainable Future

Build a sustainable future with Sun Life Grepa’s newest fund

Sun Life Corporate News

Sun Life Grepa Financial, Inc. takes a significant step towards sustainable investing by launching the SLG Peso Global Sustainability Growth Fund. This sustainability-driven VUL equity fund focuses on Environmental, Social, and Governance (ESG) factors and aims to generate long-term capital appreciation. By investing in global funds that integrate ESG principles, Sun Life Grepa offers investors an opportunity to align their investments with their values. The fund not only delivers financial returns but also contributes to the building of a more sustainable future. Sun Life Grepa’s commitment to sustainable investing reflects its dedication to helping clients achieve lifetime financial security while making a positive impact on society and the environment.

Those interested to avail of the SLG Peso Global Sustainability Growth Fund can contact their Sun Life Grepa Advisor, visit any Sun Life Grepa or RCBC branch, or email wecare@sunlifegrepa.com.

Enriching Lives through Corporate Social Responsibility

Rides for School: Sun Life Foundation donates bikes to school kids

Sun Life Corporate News

The Sun Life Foundation, in collaboration with Good Neighbors International Philippines (GNIP), demonstrates its commitment to improving communities by donating bicycles to school children in remote areas. These bicycles benefit students who face long and challenging journeys to school. By providing the means of transportation, Sun Life Foundation enables these students to reach school faster, saving time and energy for studying and personal growth. Additionally, the Foundation organized a Sun Life Cycle PH Kids’ Bike Camp, where the recipients learned bike skills, received safety tips, and had the opportunity to ride their new bikes. Sun Life Foundation’s dedication to creating a brighter future extends beyond financial services and contributes to the holistic development of individuals and communities.

Recognitions and Leadership

Sun Life Bags Employer Brand Award and Two HR Chief Accolades

Sun Life Corporate News

Sun Life’s commitment to its employees and fostering a positive work environment has been recognized with the company being named one of the Philippines’ Best Employer Brands of 2023-2024 at the Employer Branding Awards. Michelle Cordero-Garcia, Sun Life’s Chief Human Resources Officer, also received accolades as one of the Top Most HR Leaders of 2023 and as one of the Philippines’ Woman Leaders. These acknowledgments affirm Sun Life’s dedication to creating a caring and inclusive company culture, attracting top talent, and fostering an environment where employees can thrive. The company’s commitment to its workforce is evident in its mission of helping clients achieve financial security and live healthier lives, making Sun Life a true leader in the industry.

Sun Life’s recent achievements in empowering advisors, promoting sustainability, making a difference in communities, and being recognized for its outstanding employer brand and HR leadership underscore the company’s commitment to excellence and social responsibility. With a focus on employee well-being, sustainable investing, community development, and exceptional leadership, Sun Life is shaping a brighter future for its stakeholders. Through its continued dedication and innovation, Sun Life is poised to make a lasting impact on the lives of Filipinos and beyond.

Details provided in recent press releases from Sun Life.

#ShareTheSpice with Chowking’s new fiery delight: Introducing the Spicy Chao Fan

Indulging in delicious and affordable Chinese cuisine has always been a delightful experience for Pinoy foodies. In its quest to tantalize taste buds and ignite culinary adventures, Chowking, the leading chain of Chinese quick-service restaurants specializing in Filipino-Chinese cuisine, has introduced its newest masterpiece: the Spicy Chao Fan, ready to take you on a spicy flavor journey that will leave you craving for more.

Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
A Celebration of Spice: The Grand Launch

Chowking recently held an exhilarating product launch event for its Spicy Chao Fan at the prestigious Atrium of Enderun Colleges, nestled in the vibrant McKinley Hill of Taguig City. The air was charged with anticipation as Chowking’s esteemed celebrity ambassador, the charming Kim Chiu, graced the occasion. With her infectious energy and love for Chinese cuisine, Kim Chiu took center stage to present the fiery sensation to an enthusiastic audience of media and fans. The event, aptly billed #ShareTheSpice, marked the beginning of an unforgettable adventure in flavor.

Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking: A Legacy of Flavorful Fusion

Chowking has become a household name, combining the best of Filipino and Chinese flavors into delectable creations. With over 600 branches across the Philippines and a presence in the United States, Canada, and Saudi Arabia, Chowking has established itself as a leader in the highly competitive fast-food industry. Renowned for its affordability and an extensive menu featuring Chinese favorites, such as Beef Wonton Noodles, Lauriat, and Siopao, Chowking has captured the hearts and palates of millions.

Introducing the Spicy Chao Fan: A Fiery Twist to a Classic Delight

Prepare to ignite your taste buds with the Spicy Chao Fan, Chowking’s newest sensation that takes the beloved stir-fried rice dish to new heights of spiciness. Crafted with precision, this flavorful delight combines day-old rice, a medley of crisp vegetables including carrots, peas, and onions, and meat for that signature Wok-Sarap flavor. Stir-fried to perfection in a wok and seasoned with a tantalizing blend of sauces and seasonings, and just the right amount of salt and pepper, each bite delivers a symphony of flavors that will leave you craving more.

Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan

“When we were creating the Spicy Chao Fan, we deliberately wanted it to have the right level of spice that everyone can enjoy. It’s not soicy for spicy’s sake, it has just the right Spicy Wok-Sarap kick that will leave you wanting more,” said Jonathan de Quitoz, Chowking Brand Director for Chao Fan and Brand Operations.

Kim Chiu: The Perfect Spicy Companion

In the world of showbiz, one name stands out as the perfect embodiment of charisma and relatability: Kim Chiu. Known for her captivating performances in television shows and movies, Kim Chiu has captured the hearts of Filipinos with her infectious energy and genuine love for food. As Chowking’s beloved celebrity ambassador, Kim Chiu’s vibrant personality, spicy charm and way of reinventing herself make her the perfect match for the Spicy Chao Fan. Her presence adds an extra layer of excitement and authenticity to Chowking’s newest creation.

Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Savor the Spice, Anytime, Anywhere

Craving a fiery feast? Whether you prefer the cozy ambiance of dine-in, the convenience of take-out, the on-the-go experience of drive-thru or the sheer ease of ordering online or via the Chowking App, Chowking has got you covered. The Spicy Chao Fan is available at a Chowking branch near you, ready to be savored at your convenience. Gather your friends, bring your appetite, and embark on a taste adventure that will leave you craving for more.

#ShareTheSpice Challenge

During the event, Kim Chiu also introduced the #ShareTheSpice Challenge. For a chance to win gift certificates and special prizes from Chowking, all you have to do are:

  • Try the Spicy Chao Fan.
  • Post about it on any social media platform with the hashtag #ShareTheSpice and #SpicyChaoFan.
  • Tag two of your friends who you want to share the spice with.
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking Spicy Chao Fan
Chowking’s Commitment to Excellence

Beyond delivering mouthwatering flavors, Chowking takes pride in its commitment to customer service, quality, and sustainability. Recognized for its dedication to excellence, Chowking ensures that every dining experience is a memorable one. From the warm smiles of their staff to the cleanliness of their establishments, Chowking goes the extra mile to create an atmosphere that resonates with their customers.

Ignite Your Senses with Chowking’s Spicy Chao Fan

Get ready to ignite your taste buds and embark on a thrilling culinary journey with Chowking’s Spicy Chao Fan. This fiery twist on a classic stir-fried rice dish combines affordability, flavor, and an unmistakable touch of spice. From the grand launch featuring the vibrant Kim Chiu to the legacy of excellence behind Chowking, every element comes together to create an unforgettable experience. So, head to your nearest Chowking branch, and let the Spicy Chao Fan take you on a mouthwatering adventure you won’t soon forget.

To know more about its menu and offers, follow Chowking on Facebook and Instagram.

Sun Life Philippines welcomes Sarah Geronimo as brand ambassador

Sun Life Philippines recently announced that Asian Popstar Royalty Sarah Geronimo has joined its esteemed roster of brand ambassadors. Sarah, along with her husband Matteo Guidicelli, a long-time Sun Life brand ambassador himself, will be at the forefront of Sun Life’s latest campaign, titled “Partner for Life.” This campaign highlights the significance of having someone who can help us achieve our financial goals, live a healthier life, and be the best version of ourselves.

Sarah Geronimo as Sun Life’s newest ambassador
Sarah Geronimo as Sun Life’s newest ambassador
Aligning Values and Empowering Filipinos

“We are delighted to welcome Sarah Geronimo to the Sun Life family. Her values align with ours, and we are incredibly excited to have her as a partner in furthering our advocacies on financial literacy, health and wellness, and sustainability,” said Carla Gonzalez-Chong, Chief Client Experience and Marketing Officer at Sun Life. “Sarah’s journey as an empowered woman taking control of her career, businesses, health, finances, and advocacies is truly inspiring. Her continuous eagerness to learn and find support from her loved ones makes her a perfect ally of Sun Life in encouraging more Filipinos to pursue their own version of a brighter life.”

Sarah Geronimo as Sun Life’s newest ambassador
Sarah Geronimo as Sun Life’s newest ambassador
Captivating Thematic Video and Heartfelt Jingle

As part of the campaign, Sarah and Matteo have collaborated with Sun Life to create a thematic video that embodies Sun Life’s promise of being a Partner for Life. Their genuine support for each other shines through in the video, which will be aired on national television and showcased on Sun Life’s social media platforms (@SunLifePH on Facebook, YouTube, and TikTok).

Moreover, Sarah lends her voice to the new Sun Life jingle titled “Kasa-Kasama,” a delightful duet with Inigo Pascual, who co-wrote the song and is also part of the Sun Life family. The jingle serves as a lighthearted yet heartfelt tribute to one’s Partner for Life and will be shared through Sun Life’s social media channels and played on select radio stations nationwide.

Digital and On-Ground Activities to Promote Financial Security

To further amplify the campaign and encourage more Filipinos to secure the future of their loved ones, a series of digital and on-ground activities will be organized.

Sun Life’s Advocates

“I am happy and thankful to be part of the Sun Life family,” expressed Sarah.

In addition to Sarah and Matteo, Sun Life has Piolo Pascual and Donny Pangilinan as clients and advocates of financial literacy and health and wellness.

Sarah Geronimo as Sun Life’s newest ambassador
Sarah Geronimo as Sun Life’s newest ambassador

“We are grateful to have the support of our brand ambassadors in advancing Sun Life’s purpose,” stated Gonzalez-Chong. “We feel privileged that they have chosen to partner with Sun Life to help more Filipinos pursue lifetime financial security and live healthier lives.”

Sarah Geronimo as Sun Life’s newest ambassador
Sarah Geronimo as Sun Life’s newest ambassador
About Sun Life

Sun Life is a leading international financial services organization that provides asset management, wealth, insurance, and health solutions to individual and institutional clients. With operations in numerous markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia, and Bermuda, Sun Life manages total assets worth $1.36 trillion as of March 31, 2023. For more information, please visit www.sunlife.com.

Sun Life Financial Inc. is listed on the Toronto (TSX), New York (NYSE), and Philippine (PSE) stock exchanges under the ticker symbol SLF.

Details provided in a recent press release.

Sun Life Foundation and WWF collaborate for sustainable Food Shed Farming

Sun Life Foundation, the philanthropic arm of Sun Life Philippines, has partnered with World Wide Fund for Nature (WWF) Philippines to establish two Food Shed Farming Enterprise projects in the province of Surigao del Norte. The collaboration aims to provide a sustainable source of food and economic resilience for low-income urban communities through food security and sustainable livelihoods.

The Food Shed Farming Enterprise projects will help secure food and livelihoods while mitigating food shortages in the community. Sustainable agriculture interventions will be used, along with the promotion of climate-resilient and sustainable production systems that minimize the impact of stresses contributing to limited food accessibility. By utilizing technology and sustainable agriculture practices, the initiative seeks to improve the resilience of the food supply chain in communities.

“With this collaboration, we hope to further improve the resiliency of the food supply of communities, especially with the threats that climate change poses to our food resources,” says Katherine Custodio, Executive Director of WWF.

Located in Del Carmen, Siargao Island, the Food Shed Farming Enterprise projects will be established in Brgy. Caub and Halian Island, benefiting 250 individuals through sustainable livelihoods and providing access to hyperlocal nutritious food for almost 2,000 locals. The projects will create economic opportunities for the locals through the promotion of sustainable farming practices, increasing their capacity to utilize technology, and providing training in climate-resilient and sustainable production systems.

“Through this collaboration with WWF, the Sun Life Foundation aims to provide food security, sustainable livelihoods, and climate-adaptive technologies for the locals of the island in an environmentally sustainable manner,” says Kristine Dianne Millete, Executive Director of the Sun Life Foundation. “It is our earnest hope that through this project, we can alleviate the effects of food shortages and help our farmers with alternative farming technologies that support food security even during times of pandemic,” Millete concluded.

The Sun Life Foundation is committed to uplifting communities, as evidenced by its other notable projects, such as the Sun Life Barangay Health Stations, which provide basic healthcare in remote areas. The partnership with WWF Philippines aligns with the Foundation’s commitment to sustainability, creating economic opportunities while also promoting environmentally sustainable practices.

dōTERRA® Opens Corporate Office and Celebrates Grand Opening in The Philippines

dōTERRA®, the world leader in essential oils, is celebrating its global expansion with the grand opening of a new corporate office and locally registered product in the Philippines. The office provides a convenient location where thousands of local Wellness Advocates, together with a growing customer base, can come to learn about and purchase dōTERRA’s pure, potent, and sustainable essential oils. 

doTERRA Philippines Grand Opening

doTERRA Philippines Grand Opening

“This is a great day for dōTERRA and the growing number of dōTERRA Wellness Advocates and customers whose demand for our products were critical in our expansion into the Philippines,” said Greg Cook, Founding Executive. “We are excited about the potential of our Southeast Asia business, and the opportunity to share our pure essential oils with more consumers and increase awareness of our sustainable sourcing with another global community. Our presence in the Philippines further solidifies our position as the largest essential oil company in the world.”

doTERRA Philippines Grand Opening

“Opening an office and building a support team in the Philippines is a small, yet significant way for us to support our Filipino Wellness Advocates and customers, and demonstrate our commitment to building a successful business in the region,” said Johnathan Kunz, dōTERRA Vice President of Asia Pacific Markets. “Serving the thousands of loyal dōTERRA customers just got easier, and we appreciate everyone that has had a hand in making this office possible.”

doTERRA Philippines Grand Opening

dōTERRA previously announced that Micheal Carson will serve as General Manager for the Philippines. Carson is an experienced industry leader who also helped open China for dōTERRA in 2014.

About dōTERRA®

dōTERRA® is an integrative health and wellness company and the world leader in the Global Aromatherapy and Essential Oils market. dōTERRA sources, tests, manufactures and distributes CPTG® essential oils and essential oil products to over eight million dōTERRA Wellness Advocates and customers. Through industry leading responsible sourcing practices, dōTERRA maintains the highest levels of quality, purity and sustainability in partnership with local growers around the world through Cō-Impact Sourcing. The dōTERRA Healing Hands™ offers resources and tools to global sourcing communities and charitable organizations for self-reliance, healthcare, education, sanitation, and the fight against human trafficking. Through the life-enhancing benefits of essential oils, dōTERRA is changing the world one drop, one person, one community at a time.

To learn more, visit its website.