Aiah makes selling online easy for small businesses

In the Philippines, small and micro enterprises form 98% of businesses. Out of 1 million SMEs, only ten percent are online, and out of this pool – only one percent have a website. 

However, the average Filipino spends almost 10 hours a day online and ninety-seven percent of these internet users are on chat apps such as Facebook Messenger.  

This is a wide gap – and gives a big opportunity for these small businesses to reach this wide audience of consumers. However, small businesses think that automation is too expensive. 

This is why the Aiah Commerce platform was built.

With Aiah, a small business can build a fully functioning commerce platform on chat in just thirty minutes. The digital store can automatically speak to customers so it frees up time and effort for the business owner.

It can also easily track orders, payments and deliveries in real time. Business owners can also update product and service information in a few clicks. They can even send rewards to loyal customers. 

As small businesses have the potential to help uplift the economy at this difficult time, they need to all the help they can get. Therefore, automation should be easy and accessible for small business owners in the Philippines.

Aiah believes in using tech for good. To help more small businesses grow today, it is currently offering its services for free.

Sign up at the Aiah website or inquire via its webpage.

Image and details provided by Aiah.

Shopee sees growth in digital payments as Filipinos adjust to the New Normal

While 70% of purchases made through digital payments were by younger users, Shopee also saw an increased adoption among users aged over 50.

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, saw an acceleration in digital payments as Filipinos fulfill more daily needs online amidst the ongoing pandemic. Shopee saw an increase in the number of digital payments made on the platform since the beginning of the pandemic. More people paid for their purchases via credit cards, bank transfers, and ShopeePay. According to a Boston Consulting Group report, this trend will continue as more Southeast Asian households embrace digital payments during and after Covid-19.

Martin Yu, Associate Director at Shopee Philippines, said, “2020 has brought about significant shifts in the way we live, work and shop online. Among these shifts is the accelerated move towards a cashless society across the region. In line with social distancing efforts, we see consumers embracing digital payments for greater convenience and security. Local governments are also stepping up their efforts to encourage this move. Similarly, Shopee continues to offer a wide range of digital payment options to cater to evolving needs, including ShopeePay, our mobile wallet.” 

Shopee outlines three observations on digital payments in the Philippines:

  • Increased adoption of digital payments among older users: 70% of the total number of purchases made using digital payments were by users between the ages of 18 to 34. However, older users are also starting to adopt digital payments when shopping online. Shopee observed a 100% increase in the number of ShopeePay transactions among users over the age of 50. Given that older users typically find it harder to adapt to digital payments, this heartening trend illustrates the ease of use of ShopeePay and the trust it has built among users.
  • Men’s adoption of digital payments is higher than women: Men increasingly value the convenience and security of digital payments. Over the past year, the rate of growth in the adoption of digital payments is 80% higher for men than for women.
  • Digital payments are more prevalent in urban cities: The National Capital Region (NCR) has the highest digital payment adoption. Larger cities, which are critical drivers of the Philippines’ economic growth, have better connectivity and a more developed IT infrastructure. Individuals in these cities also have better accessibility to smartphones, contributing to the adoption of digital payments.

Shopee is committed to meeting the needs of its users. Through its integrated mobile wallet, ShopeePay, Shopee strives to ensure that users can shop and pay with ease. In addition to the ease of use, ShopeePay offers several benefits to users, including convenience, a seamless user experience, security, and more significant cost savings.

Convenient and easy to top-up: ShopeePay is easy to top-up through a variety of methods. These include online banking, payment centers, and over-the-counter bank transactions. Through ShopeePay, users can make online payments, top-up their wallets, transfer, and withdraw funds.

Safe and secure payment method: ShopeePay follows the highest security standards. An automated registration process protects the user, and there is also a dedicated 24h Customer Service team.

Greater cost savings with ShopeePay promotions: ShopeePay users can enjoy the following regular promotions:

  • Mobile Load: New users can earn 30 coins when they buy ₱100 worth of load, while regular users get big discounts when they buy load via ShopeePay.
  • Bills Payment: Users can claim 150 to 350 coins (with ₱800 minimum spend) when they pay their utility bills via ShopeePay.
  • ShopeePay Day: Users can enjoy free shipping with ₱0 minimum spend on ShopeePay Thursdays. They can also enjoy up to 20% off discount with minimum spending of ₱200.

Yu closed, “As more consumers turn to our platform to stay connected and fulfill their daily needs, we are committed to leveraging our key strengths to help consumers adapt to the new normal. We want to provide our users with easy access to digital payment services such as ShopeePay, through an integrated and secure ecosystem.”

Download Shopee for free through the App Store or Google Play.

Image and details provided by Shopee in a recent press release.

Shopee identifies 4 of the biggest e-commerce trends in 2020

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, identifies four major e-commerce trends in 2020.

The retail landscape in the Philippines has been transformed due to increased social distancing efforts, such as the implementation of the Enhanced Community Quarantine as the nation combats the spread of Covid-19. As a result, brands and sellers are venturing online in search of growth, while consumers turn to e-commerce to meet their shopping needs.

Ruoshan Tao, Head of Marketing at Shopee Philippines said, “The year 2020 has changed the way we live, work, and shop. Brands and sellers across the region are stepping up their digitization efforts, with e-commerce becoming a key channel for them to sustain and grow their businesses. At the same time, consumers are increasingly going online to fulfill their everyday needs, in areas ranging from groceries to home appliances. As e-commerce takes on greater importance in people’s lives, Shopee will continue to make shopping even more social, engaging, and easy for everyone.”

In the Philippines, Shopee has identified 4 key trends for e-commerce in recent months:

1. Brands and sellers are growing their e-commerce presence

Brands and sellers are venturing online to boost their online presence while exploring new strategies to reach and engage consumers.

  • Robust growth for Filipino sellers: As people shop for their home and essential needs online, brands, and sellers in the Gaming and Pet Care categories are seeing strong growth. In addition, Brands and sellers offering pet essentials and home appliances & accessories saw 40 times and 15 times more orders respectively than the same period last year.
  • Reaching customers with live streaming: Brands and sellers are actively exploring new ways to reach consumers. Shopee has observed that the number of Shopee Live streams from brands and sellers increased by 40 times. Homegrown SMEs have successfully boosted online visibility with Shopee Live. For example, Sirods Stuffed Toys has recorded a robust number of views for its streams by showcasing popular toys and collectibles to users in real-time, enabling it to engage customers more effectively.

2. Shoppers turn to e-commerce for everyday needs

At the same time, Filipinos are relying on e-commerce to meet their everyday needs as people live, work, and play from home.

Consumers search and shop online for a wider variety of needs: Shopee has observed an increase in search and shopping activity in the past 3 months, especially for health and fashion products. This reflects an increasing reliance on e-commerce, which provides Filipinos with one-stop access to essentials, health products, and more.

  • Top searched keywords: Face masks, Dresses, Power banks, Undergarments
  • Top products: Mosquito incense, Vitamins, and supplements, cell phone cases

3. Shopping preferences evolve as consumers seek convenience on e-commerce

Shopping preferences are also changing in the Philippines as consumers look for convenience in e-commerce during this period.

  • Increased shopping activity on weekdays: Online shopping activity has peaked on Tuesdays in recent months, showcasing the preference among Filipinos to shop earlier in the week. Shopping activity is also the highest at 12PM and 1PM as Filipinos shop more often during lunchtime.
  • Preference for cashless payments: Adoption of cashless payments is growing as consumers value speed and reduce physical interactions. Shopee has observed that users are increasingly using cashless options such as ShopeePay to pay for purchases in recent months.

4. Increased social interaction and engagement among online shoppers

E-commerce has now evolved into something more than just a way to shop – it’s also become a place where people come together to interact, read content, and connect with others. Shopee has seen greater use of its in-app engagement features in the past three months as Filipinos seek to stay connected online:

  • Shopee Live Chat: Shopee has seen an increase in social interactions on its platform. Over 1 million messages were sent daily on average as brands, sellers, and consumers interact with each other across the shopping journey.
  • In-app games: Shopee recorded 200 million plays for its in-app games over the past three months. This is driven by users logging in daily to earn rewards and try out new in-app games such as Shopee Farm and Shopee Throw.

Tao closed, “We want to make online shopping safe and convenient while staying true to our vision of delivering a social and engaging experience to our users. At the same time, we will continue to help both our sellers and buyers by providing them a seamless online shopping experience, especially during this COVID-19 crisis.

Download Shopee for free through the App Store or Google Play.

Zilingo teams up with Philippine National Bank to make shopping easier and more rewarding

Zilingo, the leading e-commerce platform for fashion and lifestyle today announced its partnership with Philippine National Bank (PNB) to make online shopping easier and more rewarding for customers. Fashion enthusiasts across the country can now enjoy a site-wide discount of up to 30% when they make purchases on the website or through the mobile app using their PNB credit and debit cards.

“We are very excited to be partnering up with PNB,” says Ryza Dipatuan-Razo, Marketing Director, Zilingo Philippines. “Alongside offering our customers epic discounts and freebies, this also represents a step forward in strengthening the e-commerce industry in the country through partnerships with institutions like PNB to elevate the user experience of our local customers.”

Recognizing the continuous growth and potential of the online retail market and the need to constantly provide its customers with new and exciting options, Zilingo aims to provide a unique shopping experience to its customers and enable brands to expand their reach to customers across the region.

“PNB recognizes that Zilingo, as a fashion and lifestyle e-commerce, is a unique channel that complements existing businesses that link customers to merchants and vice versa. Through this partnership, we not only incentivize the customers of Zilingo and PNB, but also expand the profitability and reach of Zilingo merchants,” says Johann Gan, Philippine National Bank, Senior Assistant Vice President.

Zilingo customers who are using PNB cards can enjoy this exclusive deal from now till September 30 2019 using the promo code ZILINGOPNB, with free delivery nationwide, no minimum purchase, and multiple payment methods including cash-on-delivery.

Zilingo is a commerce platform that is making the fashion and beauty supply chain more efficient through technology. With over 33,000 merchants on the platform Zilingo connects businesses across the entire supply chain and empowers them with everything they need to run a business – from design, product development, fabric procurement, manufacturing, cataloguing, marketing, inventory management, distribution, billing, customer service, working capital & trend forecasting. With over two million product listings on Zilingo.com, users can effortlessly shop from a selection of indie labels, local designers, international and celebrity brands – all in one place. Founded by Ankiti Bose and Dhruv Kapoor in 2015, the company has offices in 8 cities globally with over 500 staff representing 20 different nationalities.

Zilingo is available for download for free on the App Store and Google Play across Singapore, Indonesia, Philippines, and Thailand.

For more information, please visit www.zilingo.com