3 reasons to sate your sweet cravings with a Cheesecake Jar from Chi’s Cake

For many of us dessert lovers, biting into a decadent cheesecake is sublime pleasure.

The rich creaminess and the sweet-tart flavor dynamic of the filling, the buttery taste of its graham cracker crust and the flavor accents added by its toppings are enough to get us hooked!

Sometimes, though, we get a craving for cheesecake but buying an entire cake might be more than what our refrigerator or tummy can accommodate.

The perfect solution for those instances?

A cheesecake jar from Chi’s Cake!

Chi’s Cake

This online bakeshop, run by former It business analyst turned full-time mom Siri Andres, had its start by offering uniquely flavored no-bake cheesecakes – as whole cakes or in cups – which have been reviewed as not being too sweet (perfect for those who get overwhelmed too much sweetness in their desserts).

During the quarantine, it introduced a new way to enjoy its sweet creations: in jars!

Chi’s Cake

Chi’s Cake

Here are three reasons why a Chi’s Cake cheesecake jar may just be your kind of sweet treat.

1. It introduces you to new flavors.

Chi’s Cake’s cheesecakes are no run-of-the-mill desserts. These are handcrafted creations that come in unusual variants. Luckily, these variants are also available as handy cheesecake jars.

The Carrot Cinnamon Cheesecake, for example, is Chi’s Cake’s claim to fame. A creamy, melt in your mouth carrot-infused cheesecake on a bed of buttery crust and topped with caramelized walnuts, this confection is what started the business.

Chi’s Cake

Chi’s Cake

The Pecan Pie Cheesecake, on the other hand, is a to-die-for dessert which consist of a crust made with crushed digestive biscuits and a delectable cream filling topped with candied pecans.

Chi’s Cake

Chi’s Cake

Are you craving for a taste right about now?

2. It is sized just right for you.

If you find a whole 9-inch cheesecake too overwhelming (for your ref space or your tummy), then a cheesecake jar fits the bill quite nicely.

Chi’s Cake

At 220 grams, it is just enough to sate your craving, perfect for a quick sweet snack time or for munching on during a Netflix binge.

3. It’s perfect for e-parties.

Zoom parties have taken the place of real-life gatherings due to the pandemic. To have a real party feel, it’s best for everyone to partake of the same food, right?

PizzaX

Chi’s Cake

Why not send everyone a cheesecake jar? And then wait for the compliments to come in.

To order your Chi’s Cake cheesecake jars, fill up this order form. Chi’s Cake delivers within Metro Manila, Pampanga, Bulacan, Rizal, Laguna and Cavite (delivery fee to be shouldered by the buyer). Payments via GCash and Metrobank are accepted.

Chi’s Cake

Check out my blog posts on other small enterprises and startups in the food business:

Home-baked goodies worth the calories… Baked by Rina

Most of my friends already know my mantra when it comes to food: in Tagalog, it goes – “nasasayang lang ang calories pag hindi ka nasarapan.”

The reasoning behind this is that if I have to spend an extra thirty minutes to an hour on the treadmill just to burn off those calories I consumed anyway, the food better be worth it. (Truth be told: I haven’t been on the treadmill as often as I should but the principle still applies.)

Baked by Rina

During a recent Zoom party with former officemates, I won a box of empanadas from online bakeshop Baked by Rina.

Rina is one of my former bosses. Beneath the fierce, tough love and go-getter exterior she displayed in the workplace, my teammates and I all knew she’s a softie at heart.

That softer side comes to the surface when she brings to the office some items she baked for us to share.

Baked by Rina

Fast forward a few years and Rina has since moved forward to more creative pursuits: among them are the crafting of preserved flower arrangements for Stories & Blossoms and the creation of goodies baked with love for Baked by Rina.

This venture grew out of the ever-increasing demand for Rina’s baked treats, first within her circle of friends, then on to their friends until she decided to share her creations to a wider network of foodies through her online store. Her offerings include the classic desserts often requested by her family and friends during special occasions or when they have a particular craving.

Baked by Rina

Last weekend, to the fam’s utter delight, my empanadas arrived accompanied by other treats from Baked by Rina. These were all certified by the Jellybeans family as well worth the calories.

Check out these baked goodies:

Baked Empanadas (Php550/box). Savory chicken and chicken asado filling wrapped in a flaky crust and baked to a beautiful golden brown. A hit with Hubby for his midnight snacking.

Baked by Rina

Baked by Rina

Baked by Rina

Baked by Rina

Oatmeal Raisin Cookies (Php250/tub). Sweet chewy nibbles of oatmeal cookies studded with fruity raisins.

Baked by Rina

Chocolate Chip Cookies (Php325/tub). Little bites of classic chocolate chip cookies best enjoyed when bitten into after dunking in full cream milk. My son’s favorite since he had his first taste of it a year ago and its appeal to him has not waned!

Baked by Rina

Baked by Rina

Baked by Rina

Banana Loaf with Walnuts and Raisins (Php350). A fragrant and moist banana loaf studded with chopped walnuts and raisins. My daughter loved its taste and texture!

Baked by Rina

Baked by Rina

Baked by Rina

Dutch Apple Pie (Php1,400). This is my absolute favorite kind of apple pie: a sweetly spiced apple filling on top of a flaky crust and topped with a slightly crunchy and buttery streusel. It’s great on its own but it’s best enjoyed hot and topped with vanilla ice cream.

Baked by Rina

Baked by Rina

Baked by Rina

Baked by Rina

Baked by Rina

With each bite of bite of these sweet treats Baked by Rina, you know these are worth all the calories.

Baked by Rina

So give yourself and your fam a treat and order some baked goodies today!

Baked by Rina

Check out Baked by Rina on Facebook to see the complete list of available goodies. To order, send a message via Facebook Messenger or call +63 917 5014934 at least two days before delivery date. Payments via Metrobank or BPI bank transfers and via GCash are accepted. Baked by Rina delivers from Quezon City to anywhere in the metro and nearby cities via Grab, Lalamove and Mr. Speedy (delivery fee charged to buyer).

Disclosure: Product samples were provided to facilitate this feature article.

Check out my blog posts on other small enterprises and startups in the food business:

Shopee and Google launch Google Ads with Shopee

Google Ads with Shopee offers specialized marketing support for brands to boost their e-commerce presence in Southeast Asia and Taiwan

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, teamed up with Google to launch Google Ads with Shopee, a first-of-its-kind marketing solution for brands to drive sales online. The launch reflects a shared commitment between Shopee and Google to accelerate digitization and enable e-commerce growth for brands across the region. Through this integration, brands on Shopee can access specialized marketing tools to boost their online presence, create deeper engagements with customers, and flexibly manage and measure their marketing campaigns.

Ruoshan Tao, Head of Marketing at Shopee Philippines, said, “Most brands in the Philippines are expanding their online presence as e-commerce becomes a vital part of the retail ecosystem. Shopee is committed to providing the best environment for every brand to succeed online. Google Ads with Shopee extends our efforts by deepening our integration with Google and making it easier for brand partners to promote their official stores and products online. We are delighted to have a like-minded partner like Google and we look forward to deeper collaborations in the future.”

Google Ads with Shopee meets the growing demand among brands for specialized marketing tools to support their increasing e-commerce presence. Key benefits include:

  1. Convenient ad campaign creation on Shopee Brands Suite: Brands can now create Google shopping ads directly on the Shopee Brands Suite, adding to the existing range of marketing solutions and tools offered by Shopee. It will allow brands to promote their official stores and products more efficiently across all channels.
  2. Increased flexibility and control: Brands can directly create and manage online ads for their official stores and products on Shopee on the Google Ads platform. It allows greater flexibility as brands can tailor ad campaigns to meet different business needs.
  3. One-stop monitoring: Brands can monitor the performance of all their Google ads via the Shopee Brands Suite. The one-stop access to data, brands can seamlessly measure success and optimize the effectiveness of their marketing efforts on Shopee.

Samuele Saini, Sector Lead for Apps, e-Commerce, Entertainment at Google, said, “The e-commerce industry in Southeast Asia has experienced massive growth in recent years and is forecasted to exceed 150 billion USD by 20251. It has been further accelerated by the pandemic, with more consumers shopping online, as well as both big brands and smaller sellers quickly pivoting to further building their e-commerce presence.” He further added, “We are excited to launch Google Ads with Shopee, making it faster and easier for brands to connect with their customers online, and provide them with flexible tools to measure and optimize their campaigns.” 

Download the Shopee app for free via the App Store or Google Play.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It was launched in 7 markets in 2015 to connect consumers, sellers, and businesses in the region.

Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.

Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.

Shopee sees “Online-First” shift for food products, as Filipinos adapt to the New Normal

Consumers do a larger share of food shopping online, with a 2.5 times increase in users who buy food items on Shopee multiple times a month.

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, highlights significant changes in the food and grocery market as Filipinos become more “online-first” for food products. In particular, people are doing a larger share of food shopping online, with a 2.5-times increase in users who buy food items multiple times a month on Shopee. Sellers and brands adapt to this “new normal” by offering a wider variety of online food products and using live streaming to assure buyers of quality in real-time.

Ruoshan Tao, Head of Marketing at Shopee Philippines, said, “Social distancing has been a big part of our lives, and we have seen major changes in the way people think about and shop for their daily needs. In particular, buying food and groceries has become ‘online-first’ as consumers view e-commerce as a one-stop channel. Sellers and brands are adapting quickly, with Shopee as a vital platform for them to reach new customers. We see this as long-term evolution, and Shopee will continue to lead this trend in the years ahead.”

Shopee outlines four major trends in the food and grocery market in the Philippines:

1. Consumers become “online-first” for food products

Filipinos see e-commerce as the preferred channel for food and groceries, marked by:

More Filipinos are shopping for food online: Shopee has observed a 2.5-times increase in the number of users who buy food products multiple times a month. This shows that Filipinos are shifting a larger share of food and grocery shopping online to reap the convenience of e-commerce.
People shop for food around the clock: E-commerce is making it more convenient for consumers to shop for food items at any time. As a result, shopping activity stays high throughout the week, peaking on Thursdays, Saturdays, and Sundays.

2. Food and grocery shopping evolve as people adapt to Covid-19 pandemic

People are also buying a wider variety of food items online, as they make lifestyles changes at different stages of social distancing and the Covid-19 pandemic:

High demand for staple foods and baking supplies in March: The onset of social distancing motivated people to ensure ready food supplies at home, with demand for staple foods and baking supplies increasing by 70 times.
More “offline” food products bought online: Filipinos became more comfortable with buying food and groceries online as social distancing continued. In April, demand for beverages and alcohol grew 8 times on Shopee.
Top products: Caramelized sugar syrup, evaporated milk, and food flavorings for baking.

3. Rural and male consumers among the most active online food shoppers

As buying food products online becomes a norm, Shopee has observed that shopping activity is proliferating among rural and male consumers:

Spike in grocery demand among rural consumers: Consumers outside Metro Manila are also seeing e-commerce as a key channel for food and groceries because of reduced access to physical stores. Shopee’s food shopping activity from areas outside of Metro Manila increased 2.5 times in the past few months.
Men are doing more grocery shopping and cooking: Male food shopping activity increased up to three times from 2019. Men appear to be doing more home cooking and grocery shopping in recent months, with seasoning products and baking ingredients as the most popular among male users on Shopee.

4. Brands and sellers digitalize with Shopee, use new tools to sell food online

Brands and sellers are adapting to the new “online-first” environment through Shopee. They are offering an extensive range of food products and leveraging new tools to sell online:

Offering more choice and variety: Shopee has seen steady growth in the number of brands and sellers offering food products online, creating more buyers’ preference. On Shopee, the array of food products on the platform has doubled from 2019.
Using new tools to sell food online: Brands and sellers use live streaming to sell food products more effectively. In recent months, Shopee Live has become a vital tool for sellers to showcase new items and assure product quality in real-time, driving more views and sales.

Tao closed, “The Covid-19 situation and social distancing measures have created major changes in consumers’ lifestyles, affecting how brands and sellers conduct their businesses. We are committed to helping the Filipinos during this time of need, and we will continue to improve our platform to provide the daily necessities of every consumer, brand, and seller.”

Download Shopee for free through the App Store or Google Play.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It was launched in 7 markets in 2015 to connect consumers, sellers, and businesses in the region.

Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.

Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.

 

Online community aims to help moms achieve financial independence through freelancing

Gone are the days when moms are expected to just stay home to manage the household. Recognizing their own potential for so much more outside of domestic concerns, women have established themselves in the workforce whether as employees in corporate offices, or more and more lately, as freelancers.

Freelancing has long been an option for many women, including those seeking to leave their corporate jobs to be able to spend more time with their families, or stay-at-home moms who want to contribute to the family’s income.

However, for many who are new to this kind of employment, freelancing may seem quite daunting.

Fortunately, resources are available to them in the form of Richie Rebamuntan and the online community she founded #WEdothetalk.

Richie Rebamuntan, #WEdothetalk

The entrepreneur behind I Connect Marketing & Business Services has for years been recruiting and training women to do work as virtual staff for clients, including those based abroad. Seeing the potential to help more women achieve success similar to her own, and with the support and encouragement of her former students who are now the group’s pioneers, she established the #WEdothetalk online community.

Recently, the #WEdothetalk website – wedothetalk.com – went live, giving potential clients comprised of SMEs in the United States, United Kingdom and Canada a direct line to her pool of competent virtual staff, all of whom are members of her online community.

Richie Rebamuntan, #WEdothetalk

Richie’s goal is for #WEdothetalk to help moms achieve financial independence through three milestones:

One: Through a home-based job

Richie believes that a mom does not have to work far from home and away from her family. With a computer, a stable internet access and the skills she can develop through the resources available at the #WEdothetalk online community, she can successfully land a job and earn a living, while still being there for her family.

To this end, Richie conducts free webinars for her community members on online freelancing every Wednesday and Friday via Facebook Live. Dubbed An Hour with Richie, it offers viewers valuable know-how in navigating the freelancing world, from crafting a resume, submitting proposals at Upwork, to scouting for home-based jobs.

Two: Through a home-based business

While working on a home-based job can be financially rewarding, having an established home-based business can be even more so, as it can help generate passive income. This can fund the little luxuries to treat the family or form part of the family’s savings for a rainy day.

Aside from her company, Richie also packages and distributes her own brand of pure wild honey – Rich’s Pure Raw Honey from the Wild – and all-natural bath soaps – Lady’s Youthful Secrets.

She also exposes her community members to various business opportunities such as direct selling and cottage industries that can be established and operated in the home.

Three: Through financial literacy

Earning and making a living through freelancing or having a home-based business can be exhilarating for many moms. However, to sustain this lifestyle, moms must also learn the value of money, and how to strategically invest in their business and in themselves.

Integral to these milestones is the value of community. It is with the support and guidance of fellow women freelancers and entrepreneurs that moms can ably navigate the freelancing arena and succeed in their ventures.

Richie Rebamuntan, #WEdothetalk

The launch of the #WEdothetalk website was held at the Rizal Art House, supported by representatives of Digital Mom Academy, Social Media WAHM, and Digital Career Advocates of the Philippines. The event was sponsored by AXA Philippines, Skin Magical, Unilever Network Philippines, doTerra, Rizal Art House and Delicacita. Aside from myself, the event was also covered by Marj Liwag of LittleMsPrinter.com.

More information and resources are available for budding freelancers at the #Wedothetalk online community. To join, visit facebook.com/wedothetalk.

Many thanks to Richie for inviting me to the launch and for welcoming me into the community.

Watch this space for more insights gained during the event and from the group.

Take a sneak peek into the beginnings of your favorite influencers with LikeToKnow.It

Ever wondered how your favorite IG mavens got their start? The print offshoot of the app-based shopping service that makes the Instagram pics of many Instagram influencers instantly shoppable, LikeToKnow.it: Stories from the Influencer Next Door, delves into how these IG stars got their start.

Photo by Daria Litvinova on Unsplash

Collated and curated by editors of LikeToKnow.it, the stories contain interesting narratives of how these influencers were able to turn their passions – which range from fashion, beauty, food, interior design and homemaking – into thriving online businesses. Common themes among their stories that their fans can learn from are:

Passion for their area of interest.  These enterprising folks are tuned in to their passion, building expertise and credibility in their respective fields, and are motivated to share their favorites to the world.

Support from family and friends.  Building an online presence, especially on one’s own, is never easy, but with help and encouragement from their loved ones, they were able to pursue their dreams.

Great financial and personal rewards.  Having built their following and established their expertise, they are able to enjoy financial freedom.  Some are earning enough to support their families that their spouses quit their jobs to help them with their online business.  Others share their feeling of gratification at being paid to do what they love while spending more time with loved ones.

Photo by Igot Miske on Unsplash

Featured influencers include fashion mavens Molly Sims (@mollybsims) and Courtney Kerr (@KERRently), lifestyle gurus Liz Joy (@purejoyhome) and Kelly Larkin (@kellyinthecity), food and nutrition bloggers July Bauer Roth (@paleomg) and Tori Wesszer (@fraichenutrition), among others.

Photo by Chikeun Park on Unsplash

The stories, accompanied by gorgeous shots of influencers doing and sharing what they love best, will give readers a tantalizing inspiration to get started on bringing their own dreams to life. Note, though, these Q&A-type narratives are by no means comprehensive and do skip most of the early struggles and sacrifices that most businesses go through.

LikeToKnow.it: Stories from the Influencer Next Door, published by Greenleaf Book Group, will be released on September 18, 2018 and is now available for pre-order on Amazon.com!

Thanks to NetGalley and Greenleaf Book Group for the advanced reader copy.

This post contains affiliate links.

Photo Credits: Ewan Robertson, Daria Litvinova, Igor Miske and Chikeun Park on Unsplash

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